BSNL mobile subscribers will soon be able to avail free calling benefits offered on their landline phone as the state-run firm is going to roll out a convergence platform that will sync subscribers’ mobile and fixed line connections.
“We are in the process of rolling out fix mobile convergence platform by Diwali. This will enable consumers avail value added service in mobile phones, make free night calls from mobile phones if they have subscribed to landline and host of other modern facilities,” BSNL chairman and MD Anupam Shrivastava told PTI.
He said that with this roll out, consumers will be able to link their mobile and landline accounts.
“The sync between the two accounts will be such that it will enable our subscribers receive their landline calls on mobile phones,” Shrivastava said.
BSNL has invested over Rs 400 crore to modernize its landlines.
BSNL has slipped down to become the sixth largest operator by subscriber base in April. At the end of August, BSNL’s total subscriber base was around 7.8 crore. In the months of July and August BSNL ranked among the top 5 operators with maximum new subscriber additions as a result of free incoming in national roaming launched by the operator.
BSNL has witnessed a sharp decline in landline subscriber base despite offering free night calls from landline to any phone in India. With the launch of this convergence platform it intends to arrest the decline of landline subscriptions by giving an incentive to its mobile subscribers to continue with the landline connection and enjoy the benefit of free night calling along with the mobility of the GSM platform.
“We have been able to arrest decline rate in landline connections. In a few months and with launch of fix mobile convergence, our landline should turn positive. We have already turned gainer for mobile subscribers under mobile number portability scheme,” Shrivastava said.
The company has launched free roaming scheme which enables its subscribers to attend free incoming calls while travelling anywhere in the country at no extra cost.